Portmeirion Ltd. is a Boston-based strategy consultancy focused on planning, growth, and complex analysis for private and public sector organizations. We regularly work with leaders in technology, retail, health and government sectors. Our product and service areas include growth strategies, “next-generation” business and management models, product and value-added services strategy, “smart-home” strategies, pay TV and broadband service growth, data-driven urban planning, and customer feedback and satisfaction.
Portmeirion was founded by entrepreneur and ex-Monitor partner Ford Cavallari. At Monitor, Ford was a Partner/Group Leader and Senior Advisor, and he led the firm’s North America Technology, Media & Telecommunications group. This group was created after the 2008 merger of consultancy Adventis with Monitor. Ford had been a founding Senior Partner at Adventis, where he built the firm’s Broadband and Media practice, spearheaded growth of the European business, then led the North American business and headed the merger with Monitor.
A Harvard Business School and Dartmouth College magna cum laude graduate with over 30 years of experience in consulting and technology line management, Ford has counseled executives on a range of strategic and operational issues:
- Strategic growth: Being selective about where and how an enterprise grows has been a key focus of Ford and his Portmeirion team for years. Not all growth leads to increased enterprise value or superior long-term market performance. We’ve helped many corporate clients see how their previous growth has evolved, and understand where they should go next. We’ve also applied many of these techniques successfully to municipal growth planning.
- Business model evolution: Ford has led development of innovative models for many subscription-based businesses (e.g. content, wireless, security), reformulating their go-to-market approaches and marketing programs. Portmeirion conducts ongoing research on emerging and new business models, identifying which work and which don’t. We recently extended our research and methodology to examine regulatory models as well.
- Marketing and segmentation strategies: Ford has spearheaded many successful market segmentation efforts, including analysis of the consumer or business-to-business buying process for a variety of service and product areas. These efforts, supported by Portmeirion’s market-leading capabilities in large data-set analysis, routinely lead to measurable revenue lift and enterprise growth for our clients.
- Subscription growth strategies for media and content: Teams led by Ford have supported numerous VOD, pay TV, and “next-generation” content distribution initiatives. Ford was a key industry voice catalyzing telecom sector interest in pay-TV and media company excellence in next-gen content distribution. His team’s efforts helped create new electronic movie distribution options for Hollywood studios, focusing on “disruptive” product definition and entry, new ways of managing “content windows”, and leverage of “triple” & “quad” plays.
- Digital media platform and device strategies: Ford has personally assisted several major international platform players define and align their digital TV platform technologies. One market leading platform company has privately credited Mr. Cavallari for catalyzing their IPTV market-entry success by critically analyzing and then entirely refocusing their market-entry strategy.
- Home devices and the “multi-generational smart-home”: Ford’s teams have helped technology innovators to establish markets for new in-home devices to deliver entertainment, information, safety and longer-term care to consumers. Over the past four years, Portmeirion has focused on pushing “smart-home” thinking across age-boundaries, so that remarkable communications innovations and new in-home technology efforts can be profitably delivered to older people as well as to younger families.
- Eldercare: Beyond the “smart-home” projects, Ford and Portmeirion have critically analyzed the latest techniques and tools for keeping senior citizens safely in their homes. Through these eldercare projects, done for government entities as well as business enterprises, Portmeirion has created a number of eldercare solution roadmaps. All combine public and private-sector actions, as well as much smarter deployment of technology in homes. With over 50,000 people now retiring daily, the importance (and opportunity) of solving the “eldercare” question can no longer be downplayed.
- Customer experience improvement: Ford and his teams defined and implemented improvements in customer experience for several worldwide clients, including a major internet service provider and a major manufacturer of personal computers. Portmeirion has also developed a number of ways for large enterprises, including governments, to have more interactive linkage with customers and constituents.
- Community interactivity: Portmeirion has employed technology from our many commercial engagements to help provide the City of Boston with real-time transmission and display of various live data feeds (police, inspections, licenses) to larger community of users. The same technologies have been used to complete the communications loop and provide the City with feedback from large amount of downtown residents.